The “Life Science” division of the Merck Group offers products and services for the research, biotech, and biopharma industries. The interactive showroom “World of Life Science” is the new attractive centerpiece of the building occupied in 2024 at the company’s headquarters and another highlight on the Darmstadt site.
The combination of multimedia experience worlds and the possibilities of Virtual Reality (VR) and Augmented Reality (AR) allows for particularly immersive insights. At large screens and interactive multi-touch tables, visitors can embark on a virtual world tour to the most important life science locations worldwide, playfully learn about products, brands, and services, or gain an overview of specific focal points of scientific work through animations.
The interactive showroom was implemented in close and successful collaboration with VELTEN GmbH.
- Video & System Design
- Audio Design
- Technical design
- Consulting
- Technical consulting
- Sustainability consulting & planning
- Technical planning
- RFP Creation & Evaluation
- LED & Projections
- AR / VR / XR Solutions
- Infrastructure & Overlay
- Immersive technologies
